Listing employee benefits in your job description is one of the best ways to attract top talent. Studies show that over 70% of job seekers are more likely to apply for a job if the company’s benefits are outlined in their job description.
When candidates read a job description, they want to know what is in it for them. Outlining benefits in your job description shows candidates that your company is invested in their health and future.
Here are 3 reasons you should include employee benefits in your job descriptions:
Answer questions before they are asked
If you want to hire motivated, talented, and successful employees, then a good benefits package is a great place to start. Almost all companies offer benefits to their employees, so, in order to stay competitive and attract talented workers, it is important to list the benefits your company offers in your job description.
There are a lot of questions and concerns that come along with searching for a new job. Providing information about benefits in the job description gives job seekers peace of mind and helps them understand what it would be like to work for your organization.
Attract the best of the best
For some job seekers, a good benefits package is more important than a salary. So, whether your company has a competitive salary or not, many job seekers still want to have access to the benefits they would be provided if they got hired.
88% of job seekers give “heavy consideration” to better health, dental and vision insurance benefits when they are choosing between a higher-paying job and a lower-paying job with better benefits. This shows how much job seekers value good benefits, so it is important to outline them in your job description.
Listing the benefits in your job description gives your company an advantage because it attracts top talent which will help your company keep up with competitors.
Shows you care for your employees
Providing benefits shows job seekers that you care about your employees, which will motivate job seekers to apply for your company. Second to salary, benefits are the most important factor job seekers are looking for in a job description.
In a 2021 study, out of 7.6 million job ads, the ones with at least 3 benefits listed had the highest application rate. Job seekers look for companies with good benefits because it shows that a company cares about their employees’ well-being and health.
A job description is someone’s first look at your company, so it is important to make a good impression and show job seekers that you care about your employees.
Having a benefits package is a great way to stay competitive and attract talented employees. Providing a benefits package is one of the most important factors job seekers look for when applying for jobs, so consider listing the benefits your company offers in your job description.