In preparation for our Fall session of HR Boot Camp, we asked participants what their biggest HR challenge is. One of the things we hear often is what challenge it is to motivate employees to perform at a high level. Each individual employee may be motivated differently, creating a challenge for small business leaders already strapped for time and other resources. A recent article from Entrepreneur provides six strategies for motivating employees.

  1. Promote purpose. Companies that clearly communicate and demonstrate their purpose to employees have higher levels of employee engagement. This allows them to attract and retain the best possible employees. Unfortunately, according to research by Gallup, only 27% of employees say they can apply the company values to their individual job. There is a reason you chose to go into business. Share that with employees. Tell them what motivates you to come to work each day. Help them find purpose in their work.
  2. Actively listen and ask open ended questions. Engage in two-way communication with your employees. Ask them what motivates them and really listen to what they are saying. Find out what they are passionate about (inside or outside of work) and then ask questions about why that drives them. Use that information to help employees plan for their own career development to reach their goals.
  3. Catch a motivational wave. Take advantage of times when individuals are already motivated. Maybe it’s the beginning of the year, when people are setting New Year’s resolutions, or right after attending and industry conference or corporate event. Ride that motivational wave and keep the momentum going.
  4. Stop with the bribes. Rewards only work when they are handled strategically. Have a reason for rewarding and recognizing your employees. Doing it for no reason can lead to a lack of appreciation and a feeling of unfairness in the workplace.
  5. Lead by example. Make sure you are motivated as well. If your heart isn’t in it, others will notice., You must lead by example by pushing yourself to perform at a high level.
  6. Be vulnerable. Solicit positive and negative feedback from your employees. Share with them both your successes and your failures. This will increase the level of trust your team has in you as a leader.

These strategies may not all work for all employees, but they should give you some ideas of where you can improve the motivation of your team. Once you implement one or more of these ideas, we want to know how it goes. Drop by our Facebook page and let us know.